Realign Performance
Shopify ecommerce store for Realign Performance — Australia’s podiatrist-designed innersoles brand focused on athletic support, comfort, and everyday performance.
Category
Shopify Ecommerce
Client
Realign Performance
Industry
Sport / Footwear / Health
Role
Shopify Development
Project Overview
Realign Performance sells scientifically engineered innersoles for sport, work, and daily wear. The store needed a clean product-led experience that converts — from catalog and product pages to checkout and store locator.
I built and configured the Shopify ecommerce storefront: product catalog, collections, conversion-focused layouts, and storefront optimizations tailored to a high-volume Australian DTC brand.
The Project
Realign Performance is an Australian brand known for podiatrist-designed innersoles used by everyday customers and elite athletes. The ecommerce site presents product lines (Advantage, Advantage Lite, Xcelerator, Shoxx), athlete social proof, educational brand content, and paths to purchase online or find a local stockist.
My Contribution
I delivered the Shopify ecommerce build: storefront structure, product and collection presentation, conversion-oriented page layouts, and storefront refinements so the brand can scale catalog sales while keeping the experience fast and clear on mobile and desktop.